Nike Lies: Marketing Can’t Mask Human Rights Abuses

Screen Shot 2024-07-30 at 11.19.26 AM

This month, Nike is set to spend a record-breaking amount on Olympic marketing. But don’t be fooled by their “empowering” ads when, in sincerity, they still owe $2.2 million to the garment workers who make their business possible. 

A new report published by Partners’ Worker-driven Social Responsibility Network and the Clean Clothes Campaign exposes Nike’s Lies. Through the lens of two South-East Asia-based case studies, the report uncovers Nike’s failures to address their human rights obligations & reveals the social auditing industry’s complicity in putting clients’ commercial interests ahead of workers’ rights.

While the sportswear giant has been under fire for the working conditions in their factories since the 1990s, with new tactics under their belt, Nike continues to refuse to both 1) pay garment workers what they’re owed after devastating pandemic-era wage theft and 2) fulfill their obligations under the UN Guiding Principles. 

Nike, and the cash-rich factory groups that make its products, put profits and commercial success above everything else, including their responsibility to workers and the standards of international human rights.

Read or download the full report below.